We started salesrred salesforce.com with a goal to create a different type of company. Our vision was to build a different technology model (Software-as-a-Service), a different sales model (subscription based) and a different philanthropic model (integrated into the for-profit corporation from the very beginning). Each of these ideas emanated from our disenchantment with the traditional manner in which things were done. The philanthropic effort in particular, though, stemmed from a personal experience.